Thursday, April 19, 2007

Disney and Indian History

So Disney is going to produce a film on Indian History by this year end. This film is supposed to be from the Aryan invasion to independence and to be shot in Nitin Desai's Karjat Studio. There are others too planning to film in India including Tanovic and Warner Brothers.

And people have already started making noises for and against the film to be produced by Disney. When we think about the pros and cons of having a foreign body making Indian films, one wonders why a company like Disney is even thinking of making an Indian film on a contentious topic like Indian History while movies like Mangal Pandey made by Indians themselves had to bear the brunt of large scale protest.One wrong move and it could be disastrous.

Think about the advantages, this is one sure way fo making Indian History popular.These companies can use the print and electronic media to the maximum to get the most possible footage for their film. The target is India and Indians. Millions and millions are invested in media and ad aggression. Brands created to sell the end product the movie. All the interested get business and profits.Ultimately, India could be the winner in both ways.

One has to wait and watch as to how this turns

8 comments:

Unknown said...

Disney? Will it feature Mickey and donald? Or McDonalds? :P

Meena

Anonymous said...

i sometimes think why people should make such a big issue of this.Afterall, India wins either way. A movie is after all an entertainer sometimes with a message. Take it as it is, an art form and forget everything else. It is great news that Disney is making a movie abotu India. I welcome that as it will be top quality stuff

Jo said...

Good to see your blog! :-)

India is just another market for these companies. Population is the attraction. :-)

Suchin Kerlapur said...

Lovely. You are right about mileage for India at the world level. I suggest we Indians approve their script before they produce.

Rama said...

Meena--

It should really be fun to have Mickey playing King Ashoka and eating burgers and french fries from McDonald's. Well, let us wait and watch.

Mallika--

Thank you for your comments. If India benefits without compromising on Indian History, then the end for Indians is achieved.

Jo--

Thank you. I had deleted my posts earlier and am blogging only since yesterday actually.
What you say is very true. Our population is the attraction for them

Suchin--
Approval by?

Balaji S Rajan said...

World has started recognising the important ones at last. Also, the other markets are down and this is a trend to exploit the new popular subject. To my experience, I am finding that India is being recognised by everyone in every part of this world. At the same time we do have -ve issues prevailing in India. As you have said positively, as long as it is towards the better image building it should be welcome by everyone.

Rama said...

Balaji--

Well, yes very true...

Anonymous said...

Good words.