From one agitation in Kerala to another..
Coca Cola in Kerala has been in the news more for the wrong reasons rather than any other. The company's Plachimada set up has stirred the hornet's nest by allegedly employing many practices not taken lightly by the people in Kerala in general and the people in Palakkad in particular. It is shocking to see how Coca Cola gave back to Plachimada.
Dr. P. R. Sreemahadevan Pillai, Principal,P.E.T. Engineering College, Tiruchendur Road, Valliyoor, Tirunelveli, who has been involved extensively in efforts to conserve nature and has taken part in issues against environmental degradation (click here for one of his write ups)has written a book,
I am pasting herein the Preface from the book, The Saga of Plachimada.
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Environmental regulation has experienced tremendous growth in the last quarter of the century resulting in a heavily centralized command-and-control bureaucracy overseeing all aspects of environmental protection including enforcement. Still there are many regions severely polluted by the functioning of industries and stressed by resource crunch, including scarcity of drinking water, which has made the lives of the people there difficult in many aspects. Water is a prime natural resource very essential for life. The amount of potable surface water available is only 0.38% of the total amount of water available on the whole of earth. Kerala State in India is rich in such resources with 44 rivers. Palakkad (Palghat) district of the Kerala State has the highest percent of irrigated land in the State and also has a good potential of water resources. The water available at Plachimada in Palakkad district was suitable for domestic and industrial purposes. It wasin the year 2000 that the Coca Cola bottling plant was set up in Plachimada, after which there was a considerable depletion in the ground water and also degradation in the quality of the available water, making it unsuitable for domestic purposes. When the people at Plachimada resisted the overexploitation of ground water by the multinational corporation, the Coca Cola, it took a new dimension of fight for existence. Environmentalists and human rights activists rallied behind the adivasis of Plachimada in their historic resistance against the scrupulous exploitation of the natural resource with profit motive. Plachimada became a global symbol of a new movement. Though the struggle was begun by the resident adivasis of Plachimada, the involvement of the environmentalists and Government agencies gave some academic input to the whole issue. A lot of investigations were made by institutions and individuals on the depletion and pollution of ground water at Plachimada, the accumulation of toxic elements in water and plants, the health hazards in the locality etc. The author and his team have conducted two such studies from 2004 to 2006. The first study was sponsored by the Science, Technology andEnvironment Department of the Government of Kerala and the second one was sponsored by the Vikas Adhyayan Kendra, Mumbai (erstwhile Bombay). The results of both these studies as also relevant results of the studies conducted by others are included in this book.The socio-economic impacts of Coca Cola at Plachimada is also a matter of concern. Analysis in this line is worth comprehending. Being associated with the struggle from its beginning, the author had chances to address the mass gathering of protestors at Plachimada on some occasions. Plachimada has now become a catch word and hence a comprehensive document on this historical struggle is a sine qua non. This book came out because of the constant persuasion and inspiration of Mr. Ajit Murikkan and Mr.Mustafa Desamangalam. This book is dedicated to the more than a billion people of the world, deprived of safe drinking water.
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These kind of books may well be in the direction of making more and more people aware of the implications of such a project and ensure there is minimal to nil degradation of our environmental resources which are a loan from our ancestors to be held in trust to be handed over to our future generations.
Coca Cola in Kerala has been in the news more for the wrong reasons rather than any other. The company's Plachimada set up has stirred the hornet's nest by allegedly employing many practices not taken lightly by the people in Kerala in general and the people in Palakkad in particular. It is shocking to see how Coca Cola gave back to Plachimada.
Dr. P. R. Sreemahadevan Pillai, Principal,P.E.T. Engineering College, Tiruchendur Road, Valliyoor, Tirunelveli, who has been involved extensively in efforts to conserve nature and has taken part in issues against environmental degradation (click here for one of his write ups)has written a book,
The Saga of Plachimadawhich deals exclusively with the cola giant's escapades in Plachimada. The Saga of Plachimada, written in English and published by M/s. VAK, Mumbai, is being released at 1 p.m. on 14 Feb 2008, at the venue of the VIBGYOR film festival at Thrissur, Kerala, India.
I am pasting herein the Preface from the book, The Saga of Plachimada.
---------------------------------------------------------------------------------
Environmental regulation has experienced tremendous growth in the last quarter of the century resulting in a heavily centralized command-and-control bureaucracy overseeing all aspects of environmental protection including enforcement. Still there are many regions severely polluted by the functioning of industries and stressed by resource crunch, including scarcity of drinking water, which has made the lives of the people there difficult in many aspects. Water is a prime natural resource very essential for life. The amount of potable surface water available is only 0.38% of the total amount of water available on the whole of earth. Kerala State in India is rich in such resources with 44 rivers. Palakkad (Palghat) district of the Kerala State has the highest percent of irrigated land in the State and also has a good potential of water resources. The water available at Plachimada in Palakkad district was suitable for domestic and industrial purposes. It wasin the year 2000 that the Coca Cola bottling plant was set up in Plachimada, after which there was a considerable depletion in the ground water and also degradation in the quality of the available water, making it unsuitable for domestic purposes. When the people at Plachimada resisted the overexploitation of ground water by the multinational corporation, the Coca Cola, it took a new dimension of fight for existence. Environmentalists and human rights activists rallied behind the adivasis of Plachimada in their historic resistance against the scrupulous exploitation of the natural resource with profit motive. Plachimada became a global symbol of a new movement. Though the struggle was begun by the resident adivasis of Plachimada, the involvement of the environmentalists and Government agencies gave some academic input to the whole issue. A lot of investigations were made by institutions and individuals on the depletion and pollution of ground water at Plachimada, the accumulation of toxic elements in water and plants, the health hazards in the locality etc. The author and his team have conducted two such studies from 2004 to 2006. The first study was sponsored by the Science, Technology andEnvironment Department of the Government of Kerala and the second one was sponsored by the Vikas Adhyayan Kendra, Mumbai (erstwhile Bombay). The results of both these studies as also relevant results of the studies conducted by others are included in this book.The socio-economic impacts of Coca Cola at Plachimada is also a matter of concern. Analysis in this line is worth comprehending. Being associated with the struggle from its beginning, the author had chances to address the mass gathering of protestors at Plachimada on some occasions. Plachimada has now become a catch word and hence a comprehensive document on this historical struggle is a sine qua non. This book came out because of the constant persuasion and inspiration of Mr. Ajit Murikkan and Mr.Mustafa Desamangalam. This book is dedicated to the more than a billion people of the world, deprived of safe drinking water.
---------------------------------------------------------------------------------
These kind of books may well be in the direction of making more and more people aware of the implications of such a project and ensure there is minimal to nil degradation of our environmental resources which are a loan from our ancestors to be held in trust to be handed over to our future generations.
3 comments:
I wonder why Indian government do not step in at the right time to even prevent such rape of environment by, that too, foreign companies.
Whereas, I have heard/read about China's strict policies to never let any of their own and outside industries to ruin environment like this. So they have allocated a separate land far from any environmental hazard to the lives of their people. One such protection is provided for the extremely toxic wastes generated from the process of PCB (printed circuit board) manufacturing and coating. They can afford useless land for this dumping, but it requires such good intentions.
Just wondering, if Sonia's election manifesto will have "pure drinking water" to every Indian :) even when allowing such industries to ruin our wonderful country in so many ways.
There is apparently no activity at Plachimada now. But who knows when money and muscle power will be deployed as a lot of money is lying unproductively there and the MNC, as I fathom will not keep quiet for long.
I believe there was a court case going on against the cocoa cola plant. I would be grateful if someone could tell me what is the current status of the case. I am doing some research on this issue, and it is very hard to find reliabe source, current position of the plant and people fighting for their rights.
Ritu
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